LANVIN 4 H&M

Posted by HEY CHIQUE , Labels: , , ,

Lanvin's collection for H&M arrives in stores on November 23th. It will bring all the glamour well known from the french label and it will be available in 200 locations around the world.
Alber Elbaz, artistic director, designed more accessible garments still keeping high quality standards.
For women, tailored dresses and bright colors.


For him, basic and classic garments like taxidos, jackets and pants.


“H&M approached us to collaborate, and see if we could translate the dream we created at Lanvin to a wider audience, not just a dress for less. I have said in the past that I would never do a mass-market collection, but what intrigued me was the idea of H&M going luxury rather than Lanvin going public. This has been an exceptional exercise, where two companies at opposite poles can work together because we share the same philosophy of bringing joy and beauty to men and women around the world.” Alber Elbaz, artistic director of Lanvin.


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